
“Digital Marketing Essentials” is a hardcover academic volume that explores the core principles of business, management, and organisational practice, the work of Bilal Mazhari. Concepts are developed step by step and supported by clear explanations and illustrative examples throughout. Aimed at management students, professionals, and researchers, it is published by Khushbu Publications, New Delhi, India under its Prime Academic Publishing House imprint, and released in 2013.